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Now respond to reviews on burrp.com

by Team Hotelier India on Jun 1, 2009


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Online restaurant review website burrp.com has launched a new solution for restaurants to promote themselves on their site. Until now, there was no way for restaurants to respond to these user reviews on burrp.com The new solution will enable business owners to respond to users reviews, thereby completing the communication loop.

Called the small business solution, it will enable owners to manage their business pages by adding photos, videos, events, deals and announcements as well as receive SMS alerts and statistics of traffic and activity on their pages.

Additionally, burrp! says its new solution will provide restaurants with services such as tracking of competition and visibility on major search engines.

“Our aim is to highlight the importance of online communication even to traditional mom-n-pop businesses across India. This tool will make it simple for restaurateurs to have a thriving relationship with their customers while still maintaining and respecting the integrity of user reviews and enhancing user participation,” said Deap Ubhi, CEO and co-founder, burrp.com.

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Tulleeho adds food to drinks service

Beverage consultancy Tulleeho is to start advising the food industry as well, according to the company’s CEO and co-founder, Vikram Achanta.

This will cover various segments in the food industry, including dairy, meat, fresh produce and consumer packaged goods, with customers including foreign governments, Indian companies, importers, multi-national companies and trade organisations.

“Tulleeho has so far formed a bridge between the beverage companies and the end consumer and retail customer, so we expect to play the same role in the foods space, helping build brand awareness, drive trials, communities, chef training and a host of activities to add value all around,” said Achanta.

The company has already met with some of the industry’s key operators and Achanta expects growth to be rapid.

“We have met a range of people in the industry, ranging from small foods companies, international marketing boards, chefs, multinational companies and importers. Our aim was to understand the foods business better and also to figure out if the services we offered in the beverages space made sense with the foods industry.

We realised that there is a perfect fit between our range of services and the needs of the sector,” he said.




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