4th ‘World Tea & Coffee Expo’ returns to Mumbai

Pavilions from Sri Lanka Tea Board and Tea Board of India to be a part of 2-day event from 20th to 22nd October, 2016

The 4th ‘World Tea & Coffee Expo’ (WTCE) will be held at the Bombay Exhibition Centre 20th to 22nd October, 2016. This two-day trade event for the tea, coffee and allied sectors, consists of an expo, conference and workshops and offers an opportunity to industry players to showcase their products, services and technologies, network with focused buyers, upgrade knowledge and find solutions to issues faced by this sector.

The 2016 edition has about 70 exhibitors from seven countries including pavilions from the Tea Board of India and Sri Lanka Tea Board. On display are contemporary tea and coffee products and brands, specialty products, vending solutions, premixes, packaging solutions, machineries, retail chains, technologies, accessories, ingredients, certifications etc.

The global market for RTD tea and coffee is expected to reach $150 billion by 2021 with an annual growth rate of 9 percent. The Asia-Pacific region is the largest market, showing maximum growth. In light of this, the Expo offers potential for appointing distributors, bulk orders, joint ventures, franchising, networking, knowledge-sharing, meeting government officials, marketing alliances and overall branding. It is supported by the Ministry of Commerce (Tea Board of India) and other trade bodies. It is targeted at hoteliers, institutional caterers, restaurateurs and café owners, tea garden and coffee estate owners, tea and coffee distributors, retailers, wholesalers, importers and exporters, hotel supplies dealers, purchase managers of large offices and retail chains, packaging professionals, F & B/catering managers, food professionals, chefs and cooking experts, etc.

Priti Kapadia, director, Sentinel Exhibitions Asia, organizers of this Expo said, “An integral part of the expo is a two-day conference by industry leaders, academicians and policy makers and also workshops by tea & coffee experts.” The conference covers topics like sustainability, GST impact, Design and Innovation especially in packaging and branding, changing prospects due to increasing cafe culture etc whereas the workshops shall impart skills on tea tasting, coffee brewing, coffee roasting, tea/coffee pairing etc

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