The culture of ‘walks and talks’: India Heritage Walk Festival goes live with its 3rd edition
Airbnb has joined hands with Sahapedia and UNESCO as the Festival's responsible tourism partner for this edition.
India Heritage Walk Festival (IHWF) is back with its 3rd edition with a month long itinerary that includes 140+ experiences in 44 cities. The award-winning festival is once again here to bring you the true essence of India's tangible and intangible cultural heritage. The festival will take place from 1 - 29 February 2020 offering immersive experiences across 44 different cities in India.
One of India’s key strengths lies in its myriad and diverse culture that has helped it find a unique position on the world map. It was the need to celebrate this cultural heritage and make it accessible to everyone that led to the inception of IHWF, led by Sahapedia. Winner of PATA Gold Award 2018 under Heritage and Culture category, the festival focuses on making the heritage spaces accessible to the diverse audience group by connecting people through its wide range of ideas of 'walks and talks' to discover the hidden gems of different cities and towns across the country.
Vaibhav Chauhan, Festival Director (IHWF) and Secretary, Sahapedia, said: "The focus this year has been to encourage and increase different forms of engagement with interesting and important heritage spaces, while also ensuring that these spaces are made accessible to various audience groups. These efforts have also been specially directed towards those groups for whom engagement programmes in heritage spaces are commonly unavailable, such as children, the differently-abled, and those from economically disadvantaged backgrounds. We have also curated special walks and events with specific user groups in mind, such as students, travellers, local residents, and professional groups such as photographers, conservationists, and so on.”
“UNESCO is pleased to be associated with the India Heritage Walk Festival 2020. The Festival is a great opportunity to explore cultural experiences beyond the popular. Such efforts help create wider awareness about heritage, which in turn leads to increased sensitivities to protect and support it” said Eric Falt, Director and UNESCO Representative to Bhutan, India, the Maldives and Sri Lanka.
IHWF initiative which is led by Sahapedia in partnership with UNESCO, New Delhi and supported by NMDC, TATA Technologies and InterGlobe Foundation has now collaborated with Airbnb. Airbnb has joined hands with Sahapedia and UNESCO as the Festival's responsible tourism partner for this edition.
Bookings for the experiences are now open on Airbnb. To highlight Indian culture, its heritage and local crafts, Sahapedia will curate exclusive experiences with Airbnb at 8 iconic monuments identified by the Ministry of Tourism including Humayun's Tomb, Red Fort, Qutub Minar Complex, Taj Mahal, Fatehpur Sikri, Hampi, Khajuraho group of temples and Amer fort.
Amanpreet Bajaj, Country Manager, Airbnb India said, “We are very excited to collaborate with Sahapedia that has been at the forefront of preserving India’s cultural heritage through unique activities. As the responsible tourism partner for Sahapedia’s India Heritage Walk Festival, we look forward to highlighting a series of educational experiences and encourage travellers to engage with our local heritage especially at the Iconic monuments identified by the Tourism Ministry.”