Ginger partners with Alka Group of Hotels to sign a new hotel at Udaipur, Rajasthan
With the signing of this hotel, IHCL will have 15 hotels across its brands in the state of Rajasthan
Ginger Hotels is expanding its portfolio in the leisure segment mostly through an asset light model to boost its revenue and return to profitability, moving away from its earlier strategy of focussing on business travellers. In favour of this strategy, the lean luxe hotel brand announces the signing of a new hotel in Udaipur, Rajasthan. This will be the second Ginger hotel in the state after Ginger Jaipur.
Deepika Rao, Managing Director and Chief Executive Officer, Ginger said, “We are happy to partner with Alka Group of Hotels for the development of a hotel in the heart of Udaipur city. With the addition of this hotel, Ginger is foraying into one of Rajasthan’s most beautiful cities, Udaipur which has a huge potential for tourism.”
The Alka Group was formed by constructing five hotels at Udaipur, one hotel at Chittorgarh and various commercial and residential projects. Over the years, the Alka Group constructed various commercial buildings, residential flats and Warehouses in Udaipur City and has some of the most reputed banks, insurance companies, education institutes and MNCs as tenants.
Ginger Udaipur is located at a short distance from the famous City Palace and Lake Pichola. The hotel will offer 96 well-appointed rooms, an all-day diner and bar, a banquet hall and fitness centre. The hotel is a fully fitted lease and is slated to open in early 2022.