Madhya Pradesh Tourism Board comes up with a new initiative to promote its heritage city

The three-day cultural festival 'Namaste Orchha’ will kickstart on 6th March, 2020

Madhya Pradesh Tourism Board, Namaste Orchha, Cultural festival, National Tourism Awards, Tourism, Travel, Madhya Pradesh, Orchha

Madhya Pradesh Tourism Board is all set to host a new cultural festival at Orchha, which was recently recognised as the ‘Best Heritage City’ at National Tourism Awards, 2019. In a bid to promote the state and draw tourists attention to the city of Orchha in particular, the state tourism board will be launching its new initiative titled ‘Namaste Orchha’ on 6th March, 2020. The three-day festival will include showcasing of state and Orchha’s cultural landscape through a range of activities like art, music and dance performances, guided history tours, photography tours and much more.

Besides, over the course of the three days, the festival will also see an inaugural cultural performance at the 16th century Orchha Fort, an immersive visual spectacle of the ‘Maha Aarti’ on the banks of river Betwa, and a ‘farm-to-fork’ experience showcasing products of organic farming. The festival will also feature a food and crafts bazaar that will have local cuisine and traditional handicrafts of the region on offer. Among performing artistes at the event will be Indie music band Indian Ocean and famous Hindustani classical vocalist Shubha Mudgal. The festival will come to a close on March 8.

Talking about their new initiative, Faiz Ahmed Kidwai, secretary tourism, MP government, said, “Madhya Pradesh is among the most exciting tourist destinations in the country and has immense potential to grow inbound tourism. We are creating new opportunities and initiatives to promote the state and its rich cultural, natural and architectural heritage and its traditions and history. This festival will find a place in the lives of the local populace of Orchha, sharing their home and heart with visitors.”

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