India will be the partner country for Ambiente 2019
Pratibha Parkar, Consulate-General of the Republic of India in Frankfurt, accepted the partner country globe from the Ambassador of the Kingdom of the Netherlands, Wepke Kingma.
Ambiente, one of the world’s leading international trade fair, announces India as its new partner country. “After Japan, India is now Ambiente’s second Asian partner country, which gives us great pleasure,” said Detlef Braun, Member of the Executive Board of Messe Frankfurt, at the festivities organised for the current partner country. “With its population of over 1.3 billion, India has incomparable diversity, a rich culture and also a tradition of art and craft. It’s also among our absolute top countries in terms of exhibitors. I’m confident that its presentation will be a real highlight at Ambiente 2019.”
The partner country globe is always handed over at a ceremony in honour of the current partner country. The country that receives the globe can then present itself at a special show at the next Ambiente. This year’s presentation was staged by the Netherlands. Watched by a large number of guests from industry and government, Pratibha Parkar, Consul-General of the Republic of India in Frankfurt, accepted the partner country globe from the Ambassador of the Kingdom of the Netherlands, Wepke Kingma.
On this occasion the Indian Minister of State for Textiles, Ajay Tamta, said: “India is happy to be the Partner Country at Ambiente 2019, one of the biggest global consumer goods and trade fairs. It will provide as platform to position handmade industry as the source for quality and niche design products for the world. India’s participation will add to the vibrancy and diversity of the fair and familiarise global manufacturers, retailers and brands with the robust entrepreneurship in Indian textiles, apparel and consumer products industry. This will open up opportunities for sourcing and investment in India. India is looking forward to this collaboration that will help to develop long-term sustainable partnerships of Indian industry with the value chain in Germany and other countries.”
The presentation of a partner country is one of the most popular shows at Ambiente, alongside the Trend Show, and draws large audiences. The next Ambiente will be held from 8 to 12 February 2019.