Oswal Organics launches Van Dyk in India
Van Dyk partnered with Oswal Organics to launch its pure wild blueberry juice in India. Custom-labelled and packaged in a new 250ml glass bottle, Van Dyk shipped its first shipment to India in 2017, which was cleared customs and fulfilled FSSAI standards in March 2017.
Van Dyk’s by Nature is pure wild blueberry juice that is made from Canada grade-A Nova Scotian wild blueberries. It does not contain water, sugar or preservatives, providing health-conscious consumers with a convenient way to benefit from the notable health properties of wild blueberries.
Casey and Henrica Van Dyk’s family have been harvesting wild blueberries in Nova Scotia, Canada, for almost 40 years. In the mid-90s, they began thinking about a convenient way for their customers to benefit from the incredible nutrition and health benefits of wild blueberries all year round. “After reading the health benefits of wild blueberries, I began looking for pure wild blueberry juice in India. To my surprise nothing natural was available, and the price for blueberries was sky rocketing. Indian consumers are getting health conscious and aware of benefits of these antioxidant-rich fruits. Van Dyk’s 100% pure wild blueberry juice is a delicious, convenient way for them to enjoy wild blueberries,” said Karan Jain, founder of Oswal Organics. Each 250ml bottle of Van Dyk contains the juice of over 500 wild blueberries. Their proprietary process delivers about 667mg of polyphenols and 160mg of anthocyanins per serving.